Course catalogue

Overview > Faculty of Business Administration > B. Master Programms > I. Business Administration > 1. Fields of Specialisation > d. Field of Specialisation Marketing

Course offerings / Modules

	Course offering / Module Instructors / Module Owner Time period		Event type Room
	85-402 Sales Promotion Management Prof. Dr. Karen Gedenk Fri, 21. Oct. 2022 [08:00] - Fri, 3. Feb. 2023 [10:00]		Lecture + practical course
	85-403 Customers and Markets Tijmen Jansen; Julia Rosada; Dr. Thomas Schreiner Fri, 9. Dec. 2022 [10:00] - Fri, 3. Feb. 2023 [14:00]		Lecture + practical course
	85-404 Integrated Marketing Communications Prof. Dr. Kay Peters Th, 20. Oct. 2022 [16:00] - Fri, 25. Nov. 2022 [18:30]		Lecture + practical course
	85-408 Entrepreneurial Media - Podcasting Prof. Dr. Michel Clement; Dr. Andreas Stuhlmann Wed, 19. Oct. 2022 [14:00] - Wed, 1. Feb. 2023 [16:00]		Lecture + practical course
	85-411 From foundation to exit: successful legal structuring of start ups Dr. Florian Lorenz Brem Fri, 21. Oct. 2022 [10:00] - Fri, 2. Dec. 2022 [14:00]		Interactive class
	85-412 Marketing Technology - Digital Marketing with Data and Automation Prof. Dr. Mark Heitmann; Teja Töpfer Fri, 2. Dec. 2022 [14:00] - Fri, 3. Feb. 2023 [17:00]		Interactive class
	85-450 Seminar: eBusiness Prof. Dr. Michel Clement Wed, 6. Jul. 2022 [18:00] - Sat, 26. Nov. 2022 [20:00]		Seminar