Course catalogue

Overview > Faculty of Business Administration > A. Bachelor-Studiengänge > I. Business Administration (B.Sc.) > 2. Study Phase (Focus in Business Administration) > 3. Marketing

Course offerings / Modules

	Course offering / Module Instructors / Module Owner Time period		Event type Room
	83-301 Retail and Service Marketing Dr. Claudia Höck Th, 17. Oct. 2019 [12:00] - Th, 30. Jan. 2020 [14:00]		Lecture + practical course
	83-302 Fundamentals of Customer Relationship Management Prof. Dr. Kay Peters Mon, 21. Oct. 2019 [18:00] - Wed, 4. Dec. 2019 [21:15]		Lecture + practical course
	83-303 Strategic Marketing Simulation Game Dr. Claudia Höck Wed, 16. Oct. 2019 [12:00] - Sat, 11. Jan. 2020 [19:30]		Lecture + practical course
	83-304 Media Management Alexa Burmester Th, 17. Oct. 2019 [10:00] - Th, 30. Jan. 2020 [12:00]		Lecture + practical course
	83-350 Seminar: Trends & Fashion Prof. Dr. Michel Clement Th, 4. Jul. 2019 [18:00] - Sat, 23. Nov. 2019 [16:00]		Seminar
	83-351 Seminar: Market Research Prof. Dr. Karen Gedenk Th, 4. Jul. 2019 [18:15] - Sun, 8. Dec. 2019 [18:00]		Seminar